Collaboration Between Two Franchises
Miraculous Corp and Ubisoft have announced a historic collaboration on Roblox that links multiple experiences through a shared storyline. This initiative aims to create a connected virtual world that unites the Miraculous and Rabbids universes, opening new avenues for interaction between different audiences.
Event Details
The event runs from June 10th for two weeks and features three main experiences: Miraculous RP: Quests of Ladybug and Cat Noir, Miraculous Tower Rush, and Rabbids Takeover. Miraculous RP is one of Roblox's most successful experiences with nearly 930 million lifetime visits, while Rabbids Takeover was launched on the platform in December last year.
Integration Across Experiences
Each experience retains its core gameplay mechanics but adds event-specific content to the overarching narrative. Players can teleport between titles using an integrated system, creating a unified experience that transcends traditional platform boundaries.
Strategic Vision
Elinor Schops, VP of Digital and Gaming at Miraculous Corp, emphasized that the goal is to build connected worlds rather than standalone collaborations. Vincent Coudert from Ubisoft added that combining two distinct universes allows for a surprising yet highly entertaining crossover narrative.